How to Beat Your Competition’s Customer Experience

One of the leading problems in customer service right now lies in demonstrating true business value achieved.

Many customer service departments simply act as feedback aggregators. However, customer service departments which achieve and clearly demonstrate positive ROI act as valuable assets which help their company win in America’s competitive economy.

Even though the economy’s rocking right now, you know it will slow down sometime in the future. That’s just how it works.

And when that happens, senior leaders cut areas of the business which can’t demonstrate clear ROI.

You don’t want to be one of the first cuts at your company.

So here’s how you can drive your customer experience through the roof and drive clearly demonstrable value to your company:

1. What to Focus On

Confirmit, which compiles sophisticated research on customer service (and many other areas of business), recently completed a study on customer service.

They found three key drivers of customer experience success.

The first, “raising one rallying cry,” centers on using technology to gather feedback from customers and spreading that across your organization in a unified fashion so true change can happen.

The second, “focusing on better decisions,” means empowering team members across your entire organization to make more helpful decisions and to take true ownership of them.

The third, “prove your worth,” focuses on mapping your implemented decisions directly to tangible business value generated.

For further info, download the Confirmit report free here.

2. Walk Your Talk

No company actively promotes lousy customer service. Every company’s senior leadership talks directly about “exceptional customer service.”

But, the problem says Howard Lax, Principal Director of Customer Experience Consulting at Confirmit, is that senior execs,“still [do] too little walking.”

So, poor customer service experiences simply result from failing to follow through.

If you’re going to improve customer experience, you must have a tangible plan of action for implementing it.

And everyone, even your senior execs, must be accountable to someone for following through and making change happen.

3. How to Show Customer Experience ROI

This isn’t as hard as you might think. You don’t need to show net promoter score leads to a certain increase in overall business revenue. That actually is fairly indirect and hard to show.

This is actually quite simple to do. Instead, show the changes you made, the increase in the number of loyal customers, and the amount of revenue each new loyal customer generates.

You could also show the revenue impact from cross-selling and upselling customers. Take your number of customers, find the average number of products they order before and after customer service changes are implemented, and then report the average revenue each generates.

Yes. You can totally crush your competition’s customer experience. Because, more than likely, they’re making the mistakes outlined in this post.

Now that you know what to focus on, you can knock customer service (and your competition) out of the park!

How to Create a Heart-Healthy Workplace

You may already know that heart disease is the number one killer of men and women in the United States.

According to the Centers for Disease Control and Prevention Foundation, heart disease and stroke cost employers around $1 billion per day.

And unfortunately, heart disease is preventable in most cases with relatively simple lifestyle changes.

So that’s why it makes sense for your workplace to support heart health for all your employees.

Here are some things you can do to encourage your employees to live a heart-healthy lifestyle:

1. Make Healthy Eating Interesting

Always ask your employees for ideas that would make healthy eating exciting and engaging for them. Everyone has different ideas as to what this looks like.

One specific suggestion would be hiring a corporate dietician to come into your workplace and work with your employees to create healthy eating programs.

Have employees bring their favorite healthy snacks to work. You could have them do it all one one day, or ask people to volunteer to do it on a specific day individually.

You could also host a catered lunch once monthly. And you might also ask vending machine suppliers to add healthy snack options.

2. Build Exercise into Your Daily Work Routine

The American Heart Association recommends 150 minutes of weekly aerobic exercise at a moderate intensity level.

Offering standing work desks can be a simple way to encourage more movement at your workplace.

You can also plan meet-ups at your local gym before, during, or after work. And you can offer to reimburse your employees for gym memberships to make this easy.

3. Encourage Regular Health Check-Ups

It’s really easy for your employees to put off health screenings…until something goes majorly wrong.

It’s best for your employees’ health, and your own bottom line, that they don’t even get to that point.

So, to make it super-simple for your employees, have on-site biometric screenings done at your workplace.

You can also bring in a nurse to educate your employees about the importance of regular health screenings (the types of problems this catches and associated medical costs this prevents).

4. Spread Awareness

Do your employees know heart disease is the leading killer of both men and women in the United States?

Do they know it’s one of the most expensive conditions American workplaces face?

Have your employees wear red to signify heart disease. Have them participate in charity walks or other events.

Keep health professionals coming in and talking about the risks and consequences of heart disease.

Whatever you do – be consistent. Your employees pay attention to what they hear about most.

Do these things and you’ll have healthier, happier, and more productive employees…along with lower medical costs and fewer missed days from work!

4 Shining Examples of Winter Wellness Programs that Work

80-90% of what you try at your business doesn’t work. But the 10-20% that does makes up for the things that don’t many times over.

That’s just how business…well…works!

But rather than re-inventing everything with your winter wellness program from scratch, learn from these examples that do work at other companies:

1. On-site fitness centers

Okay…we get it…you may or may not be able to afford the 72,000 square foot on-site fitness center Oklahoma City-based Chesapeake Energy has.

But you could easily offer to pay for health club memberships for your employees.

The center offers a pool, rock climbing wall, and here’s the real key: access to personal trainers.

Chesapeake Energy also gives employees cash incentives for employee participation, as well as for meeting their own goals they set.

If you can’t afford millions for your own fitness center, how can you make it easy for your employees to stay in physical shape and support that with tangible mechanisms?

2. On-site massage therapy

Google’s consistently ranked as one of the best places to work in the entire world. Just one of the many wellness strategies they employ is on-site massage therapy in their offices.

Think about how much stress your team members endure throughout the year. Every little bit wears you down, taking away productive energy and souring your mood more.

So, up your employees’ energy with a relaxing massage. And watch your productivity, absenteeism rate, and profitability soar!

3. On-site yoga classes

Yoga is another effective stress-buster. Many companies use their conference rooms to conduct yoga classes.

Vancouver-based Mobify has a bit of an edge on other companies: employees do yoga on the company’s rooftop, which offers stunning views of the nearby Pacific Ocean and mountains.

You may or may not be able to offer great views. But you can certainly make yoga and meditation available to your employees.

4. Offer 90-minute wellness lunch breaks

Yes. You read that right: 90 minutes for lunch!

IP communications company Bandwidth, a $1.62 billion company, offers its employees 90-minute “Fitness Lunches” to do with as they wish.

They can head home for a healthy and relaxing lunch, or go to the gym and play their favorite sport.

Google offers catered lunches and snacks to their team members.

You have a lot of flexibility. Make sure to let your employees help design how this extended lunch break works!

Yeah. You have a lot of options when it comes to employee wellness. So make sure you work closely with your employees to design one that they’ll participate in at high rates.

3 Customer Service Quotes Your Customers Never Want to Hear

“Customer service,” for many customers, invokes feelings of fear, anger, and frustration.

Not all companies, but many, place genuinely helpful customer service at the bottom of their priority list.

And customers routinely have dreadful experiences with some of the most common consumer services: ISPs, cable/satellite providers, and airline travel, among many others.

So, rather than frustrating and irking your customer’s resentment, protect the number one thing you’ve got: your reputation.

Warren Buffet once said,”It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.”

So, what can you do differently with customer service so that it increases your reputation, rather than harming it?

Learn from these examples of what customers never want to hear from you:

1. “Company policy doesn’t allow me to do that.”

You must have a customer service policy. You can’t get around that. Unfortunately, you can’t give every customer who has something go wrong double their money back.

The economics just don’t work that way.

But, you do want to make sure your customers hear the policy line as infrequently as possible.

Empower your customer service team with highly flexibility to do the right thing for the customer.

Policy should be their absolutely last resort.

2. “Sure. Let me get you to the right person for that.”

Blast! Another transfer!

Just like the point on policy, sometimes you can’t get away from transferring your customers.

You have to do it.

But again like the last point, make sure you do it as little as possible.

Build out a map of all the problems your customers have and who solves them.

Give your customer service team additional training so they transfer customers as little as possible.

3. [Sound of your hold music playing]

Nobody wants to be on hold. But, you also can’t always predict call volumes.

Again, optimize your processes so that your customer spends as little time on hold as possible.

And if they do have to be on hold, which happens, make sure:

  • That they get updates every 30 seconds which tells them how long they can expect to stay on hold
  • They have the option to leave their name and phone number and have you call them back at a convenient time they can schedule

And, this often gets overlooked, but make sure your hold music is pleasant. Screeching, annoying music only antagonizes already irritated customers.

So yes, it requires a lot of work to optimize your customer service team’s performance.

But it’s worth it because how you handle customer service issues can grow your name (and sales) far and wide when consistently done well.

KERA’s ‘CEO’ Features Lonnie Pollock of Pollock Orora

This February on KERA’s CEO with Lee Cullum

DALLAS/FORT WORTH – On the February episode of CEO, host Lee Cullum is joined by Lonnie Pollock of Pollock Orora, a full service provider of products for businesses, including custom packaging. In 2018, Pollock sold the 100-year-old, family-owned company to Australian-based Orora. He joins host Lee Cullum this month to talk in detail about that decision, as well as the company’s future plans for expansion.

KERA’s CEO features insightful discussions with successful North Texas business leaders from the corporate and not-for-profit sectors about what it takes to make a company successful in today’s global marketplace and changing economy. The February episode featuring Lonnie Pollock airs at 7:30 p.m. Friday, February 7, on KERA TV, with rebroadcasts at 10 a.m. Sunday, February 9 and 10 p.m. Monday, February 10. CEO also can be heard at 5 p.m. on Sunday, February 9, on KERA 90.1 FM. Following the initial on-air broadcast, the half-hour program will be available on Previous CEO episodes are available on demand at

CEO is sponsored by Texas Mutual Insurance Company and Sewell Automotive Companies. More information about Pollock Orora can be found at



Host Lee Cullum conducts insightful discussions with successful North Texas business leaders from the corporate and not-for-profit sectors about what it takes to make a company successful in today’s global marketplace and changing economy. CEO episodes are available on-demand at


KERA is a not-for-profit public media organization reaching the fifth-largest population area in the United States through KERA-TV, KERA Create, KERA Kids 24/7, KERA 90.1 and the Triple-A music station KXT 91.7 FM. For over 50 years, North Texans have turned to KERA as a vibrant destination for community engagement and lifelong learning. KERA produces original multimedia content, carries the best in national and international public television and radio programs, and provides online resources at


Lonnie Pollock III is a lifelong resident of Dallas and a third generation Texan. He has been President and CEO of Pollock for 25 years, and now serves as President of Pollock Orora since the 2018 merger. During his 45 years at Pollock, he has primarily focused on Sales and Customer Relationships, including calling on and managing one of Pollock’s largest customers for over 30 years. After attending the University of Texas in Austin, Lonnie joined the family business and spent his first five years at the Houston, Texas location. He moved back to Dallas in 1982 to assume new duties at Pollock. He is a proud parent to three kids, all of whom have children of their own. Lonnie enjoys traveling, hunting, fishing and spending time with his children and grandchildren at his ranch in East Texas.


6 Valentine’s Day Retail Packaging Strategies

While the percentage of adult couples celebrating Valentine’s has plummeted from 72% to 52% according to the National Retail Federation, spending has still increased.

More than $20 billion was spent on Valentine’s Day in 2019, which still far exceeds consumer spending on Black Friday (around $7 billion) and Cyber Monday (around $8 billion).

So what do you do for the 50% or so of couples that will celebrate Valentine’s Day in 2020?

Here’s some strategies to implement:

1. Theme Up

What kind of guy is she buying for? A techie? The outdoorsman? An athlete? And what kind of gal is he buying for? A teacher? Cat-lover? Dog-lover?

Creating themed gift bundles with corresponding packaging can be a way to differentiate from the competition and make your customer’s shopping experience much easier.

2. Allow Customers to Choose Their Own Packaging

Create a simple workshop at your store (and online too) that allows your customers to assemble their own gift set.

And of course, you give them several options for packaging.

3. Try a “Share the Love” Promotion

You can do this type of promotion for existing customers, or their friends. Make sure you put a time limit on it.

Put the promotion right on the bag: if the customer or their friend brings the bag in, they get a discount off their purchase.

Spice it up by making it a mystery until they get in the store. However, make the potential range clear so they know they get at least a certain amount.

4. Drive Your Customer’s Eye Where You Want

Remember that your Valentine’s Day packaging has a goal. You get to decide what that goal is.

But you certainly want your customer to focus on something when they look at your packaging.

Make sure you’re aware of that as you create your Valentine’s Day packaging. And then create packaging that pushes your customer’s focus to a specific location that accomplishes a business purpose.

5. Use Your Shopping Bags as Gift Bags

This adds obvious convenience for your shopper.

But it has hidden value too: the gift’s recipient will have reason to keep the bag, remember your name, and possibly become a future customer.

It’s a simple, cost-effective way to grow your business.

6. Understand How Your Packaging Interacts with Your Product

Mistakes happen. One company didn’t realize its white soap would absorb dark-colored fill paper’s dye when it would sweat.

So, customers expecting lovely white soap instead got whitish-blackish soap.

Make sure to test your packaging with your product first to find any potential problems.

Business strategy never ends with retail packaging. But now, you’re armed with a few more ideas and can choose the best one for your business.

3 Office Winter Wellness Mistakes to Avoid

If you don’t follow these tips, you won’t necessarily unleash the plague at your office.

But, you will have more days missed due to sickness, lower employee morale, and finally, decreased profitability.

Employee wellness is a relatively new concept in the workplace. And companies are still learning exactly what works and what doesn’t.

WIth that in mind, here’s the biggest mistakes your wellness program make, and simple solutions to them:

1. Turning Wellness into a Set of Boring, Stressful Tasks

Adding more stress and boredom to your employee’s lives just increases their vulnerability to illness.

Some companies give their employees lists of wellness tasks to do…and then they simply expect their employees to grind through them like their job.

Employees will simply hate this. You’ll wear down their energy and morale. And you’ll get the opposite of what you want: decreased productivity.

So what do you do instead?

Have your employees participate in the design of your wellness program, and allow them to customize theirs to their own liking.

If you want them to exercise, let them choose the exercises they do. If you want them to eat healthier, have them identify rewards for choosing healthier meals.

You’ll get exponentially higher buy-in if you do your wellness program this way.

2. Public Shaming for Not Participating

Employees have all sorts of reasons for not joining wellness programs. And most are legit.

Some employees feel ashamed about their body and don’t want to exercise in front of others. Others have food allergies that prevent them from eating foods in your catered lunches.

So don’t assume that a lack of participation means your employees are lazy or selfish.

Instead, praise any participation no matter how small.

And have a private conversation with your employee and ask them what you can do to make it easier for them to participate in your wellness program.

3. Holding a Competition to See Who Can Lose the Most Weight

This is by far the most disastrous mistake you can make. This type of challenge focuses on appearance, and works well for volunteers who want to look good on a TV show.

It does not focus on steadily improving health over time, which is what you actually want for your employees.

Sudden crash diets like this can also be dangerous for certain bodies. You don’t know what health conditions your employees have.

And finally, since there’s only one winner, everyone else is a loser. And that discourages their participation.

Instead, reward employees for actions well-done. If they don’t take the action, they don’t get the reward. And if you simply have to compete, have your employees compete against themselves.

So, implement those tips so your wellness program has the effects you desire: happier, more motivated employees who can’t wait to work for you!

4 Common Warehouse Safety Categories to Audit

The Three Stooges caused an unbelievable amount of pain and chaos to one another. Fortunately it was all in the name of entertainment.

…But does your warehouse sometimes remind you of one of their comedy shorts?

Hopefully it doesn’t.

And here’s what you can do to prevent the most common types of warehouse accidents from happening:

1. Forklift Accidents

Forklifts cause 2-3 dozen deaths each year. And a quarter of those deaths happen while the forklift is in reverse.

Drivers should never exceed more than 5 mph. When drivers have to reverse, make sure they have someone helping who can spot them and warn others to stay out of the way.

Give your drivers pop quizzes on your forklift safety driving standards.

Make sure your driver has a list of safety checks to make daily. And come down hard on them if they engage in negligent driving behavior (racing, showboating).

2. Slips, Trips, and Falls

These are the most common types of warehouse accident. Your staff should always clean up after spills and tuck away loose cables, or otherwise organize whatever the potential hazard could be.

You can also use anti-slip paint on your floors. Anti-slip tape can be used where paint cannot. And encourage your employees to wear anti-slip shoes.

Repair damaged floors which have become uneven. And if you have to run cables over the floor, make sure the cables have heavy-duty covers.

And finally, use warning signs in abundance. Too many is better than too few.

3. Lifting Injuries

Your staff should know how much they can manually handle, which is usually about 50 pounds. You should also train them on proper lifting techniques which minimize strain and the risk of injury.

And equipment should be readily available for helping your employees lift. Your employees should also know the maximum load the equipment can handle so they don’t overload it and risk serious injury.

Chains should be stored properly. And vehicles shouldn’t be allowed to run over them. Improper storage leads to rusting, bending, breaking, and possibly serious injury or death.

4. Fire Safety

Employees can get seriously hurt, and many entire businesses also don’t fully recover from a fire.

You should have an employee solely responsible for fire safety. Make it their job to audit your workplace for fire hazards, create evacuation plans, and be the person in-charge in case of a fire.

Run your own fire drills at least a couple times per year. Employees should know the exits and the final assembly point.

Emergency lighting should be in place so your employees can see fire exit signs and their escape routes with ease.

Fire alarms should be tested weekly. And if your warehouse stores chemicals, make sure you’re in compliance with OSHA standards.

Obviously, there’s still much more to warehouse safety. But this review of common safety risks makes for a solid starting point.

So check them all out. See how your company stacks up, and finish out your safety audit so your employees stay safe and motivated!

4 Office Cold and Flu Prevention Mistakes

Your employees learn and know all the little details about their roles in your workplace.

Well, preventing the spread of the cold and flu is no different. You have a number of small actions to take (or not take) to prevent their spread.

So, take a look at some of the common mistakes companies make when trying to stymie the cold and flu:

1. Wash Your Hands When You First Get to the Office

Do you have kids? They routinely bring home all sorts of diseases from school. And you could haul those right to work.

Plus, if you carpool or ride crowded public transport, you’ve just exposed yourself to a myriad of people who could have the cold or flu too.

So, when you first get to the office, wash your hands. You have no idea how many disease-causing agents you might first bring in.

2. Trying to Power Through

Everyone loves to work hard. And when you or your employees have a disease, they may wear it as a badge of honor to work right through it.

Encourage your employees to rest when sick because truly, failing to rest only catches up with them in the long-term, which actually costs them (and you) more productivity.

If they have a light cold and feel like they can still work, let them work from home.

An Airtasker study reports that, while employees take more breaks when at home, they actually get 10 more minutes of work done daily and 1.4 days more done monthly.

3. Don’t Underestimate the Resilience of Viruses

Viruses are tough and good at their jobs. View them like your top competitor in your industry.

When you vomit, you can expel 1 billion virus particles. But, it only takes 10 to cause an infection.

After recovering from an illness, you might feel well. But, you can still carry viruses for up to two weeks after.

That’s exactly the case with norovirus, for example.

So whatever personal hygiene routine your employees have when well, they need to intensify it and not miss a step in the aftermath of an illness.

4. Poor Hygiene Practices at Your Office

Employees will take off of work if your office doesn’t implement effective hygiene practices – even if they’re feeling well.

That means you need to get their feedback on your hygiene practices. What your employees want is usually quite simple, and not a big change or expense for your office.

Increase availability of hand sanitizer. Pristine restrooms.

So, involve your employees in your office’s hygiene. Everyone will be well more often. And your bottom line will thank you for it.

That’s all there is to it. Making hygiene a priority isn’t hard. And it doesn’t take a lot of work.

Now you know the top mistakes to watch for, and the simple solutions for them.

4 Tips for Managing Customer Returns in 2020

Those Christmas sales sure are nice when they roll in.

How’d your holiday sales go?

…But they do come with a little bit of a catch.

Customer returns increase quite a bit in January. So, how do you handle that sudden influx?

No need to worry! We have you covered:

1. Turn Gift Returns into an Opportunity To Win New Long-Term Customers

Gift returns often are set up around the buyer, and not the gift receiver. To make your customer happy, you could do the refund in a way the buyer isn’t likely to notice.

And make the process easy. This sounds obvious. But 33% of those surveyed in Narvar’s The State of Online Returns report described the returns process as “okay” or “difficult.”

What’s so hard?

Finding and understanding the policy. Make yours clear. Put it on all receipts and gift receipts. And add an obvious link to it from your home page and product pages on your website.

96% of those surveyed in Narvar’s report said they would shop again with a company with an easy return experience.

That’s a practically guaranteed way to win more customers…and increase their loyalty!

2. Process Returns as Fast as Possible

Returns done via mail for online purchases should include automated email updates.

In-store returns need to be optimized too. Hire additional staff to manage the extra volume if you need to.

Remember, happier customers mean more revenue. And, the faster you get the returned product back on your shelves, the quicker you can sell it again.

3. Lengthen Your Return Window

Your normal policy might be 30 days. But remember, products bought as gifts may not even be given within 30 days.

Returns only have a cost on the surface. As you’ve learned, they are a phenomenal opportunity to win new customers and increase the loyalty of existing ones.

So follow the spirit of the season and be generous with your return policy. Make it the end of January instead of 30 days for items bought in October, November, and December.

Or, do whatever it needs to be. If items are bought as gifts, and they fall outside your return window, happily make an exception to your return window.

4. Train Your Employees

Finally, whatever you decide your return policy should be, make sure you train your employees on the details. Make it easily accessible and simple to understand.

Above all, your employees should understand it’s important to do what works for your customer. You can’t go wrong by making your customer happy.

Enjoy the new sales this brings!

2 of the Greatest Warehouse Safety Risks (And What to Do About Them): Part 1

145,000 people work in more than 7,000 warehouses, and the fatal injury rate is much higher than average in the industry (according to OSHA).

What are some of the most common problems OSHA finds? And what can you do about them so your workers stay safe and productive?

We have both covered for you. Learn more below:

1. Forklifts

100 employees die and another 95,000 are injured each year by forklifts. Can you believe that?

95,000 of the 145,000 warehouse workers in the United States are injured, which comes to 65.5%!

So here’s a great place to start.

Even though forklifts are responsible for an outrageous number of injuries, it’s not that hard to prevent the ones they cause.

Proper training of forklift drivers, along with certification, is the place to start. Maintain your forklift properly. Make sure your driver understands how to inspect the forklift for safety prior to driving.

Drivers should keep the speed under 5 mph in congested areas or places with slippery conditions.

Only handle loads within the forklift’s weight capacity. Never let a forklift driver approach a person standing in front of a wall or pile of materials.

If there’s one place you spend time on safety, make sure it’s with your forklifts!

2. Hazard Communication

This item came in second place on OSHA’s list of the most common reasons companies are fined.

Chemical burns can happen if hazardous materials are not properly handled.

These don’t happen nearly as frequently as forklift accidents. But obviously, the damage is serious when trouble occurs.

All workers should be familiar with a currently-updated MSDS for each chemical your facility handles. They should have intimate knowledge of the MSDS and be observed for how well they follow its procedures.

Spill cleanup kits should be readily available wherever you store chemicals. You should have a written spill control plan employees review regularly so they’re ready for an accident if it happens.

You also must provide personal protective equipment and train employees on how to use it correctly.

Finally, all chemicals should be stored safely and away from forklift traffic areas.

Those are just a couple of the leading causes of warehouse injuries. Stay tuned for additional parts, learn other common safety risks, and what you can do about them.

How to Stop the Spread of the Flu in Your Office

It’s here. The bane of every employer: the flu. Around 5-20% of US citizens get it each year.

And that adds up to a significant chunk of your workforce.

If you lose 20% of your company to the flu for a few days, that brings operations to a screeching halt.

The damage to your business can be enough to give you a heart attack.

So, what can you do to prevent the flu from causing any more damage to your workplace than necessary?

Here’s five simple things you can do:

1. Do On-Site Vaccinations at Your Workplace

Hey, you can relate to this too: you have so many things on your to-do list that some simply slip through the cracks.

It’s easy to say,”Oh…I’ll do this tomorrow. Wait…I’ll do it the next day…” and then finally it’s three months later and it still hasn’t been done yet.

Many companies give flu shots on-site. Give your local pharmacy a call.

2. Make Off-Site Flu Shots Easy

Maybe having someone come on-site isn’t an option for you.

Okay. That’s fine. Then the next best thing you can do is make getting a flu shot off-site easy.

First, make sure your company’s health plan covers flu shots. If you don’t have that in place, you can try researching organizations who give flu shots for free. And if neither of those options work, consider reimbursing your employees for their flu shots.

Research exactly where and when employees can get flu shots. Create a list and get it in everyone’s hands. Allow your employees to leave work to get their shots if need be.

Small concessions like these pale in comparison to a massive flu outbreak!

3. Institute These Basic Hygiene Policies

OSHA recommends the following:

  • Wash your hands frequently throughout the day. Use soap and spend at least 20 seconds (enough to sing “Happy Birthday” twice) lathering and scrubbing.
  • Avoid touching your nose, mouth, and eyes as much as possible.
  • When you cough, cover your face with your sleeve or tissue. Throw the tissue out immediately.
  • Every time you cough, sneeze, or blow your nose, use hand sanitizer or wash your hands.
  • Don’t share office equipment with other employees.

4. Encourage Employees to Stay Home

If your employees feel any little bit of illness, tell them to just stay home and rest up. Allow them to work from home also.

Employees who work from home are happier and more productive anyway.

Better to lose a couple days from one employee than to have them come to your office, spread the flu, and multiply the productivity loss by a number of times.

The flu may get loose at your office. But it doesn’t need to jeopardize the overall health of your business.

And now you have a list of solid strategies in place to minimize the potential damage it causes.