Due to the unprecedented circumstances surrounding the Coronavirus Disease (COVID-19) crisis, some products supplied by Pollock Orora may not be cancelled or returned. These high-demand products include, but are not limited to, the following: gloves, sanitizers, disinfectant chemicals and wipes. Products ordered now are considered firm commitments to purchase and are considered non-cancellable and non-returnable. Orders cannot be cancelled and the product ordered cannot be returned for any reason other than a manufacturing defect. We will make every attempt to meet your requested needs, both during this crisis and for many years in the future. We appreciate your understanding as we all work to get through these challenging times.

Top 5 E-Commerce Retail Packaging Trends

Sure, consumers don’t see your online products’ packaging prior to purchase. But that doesn’t mean it’s not important.

In fact, packaging for e-com purchases is super-important.

And here’s some of the consumer trends affecting e-com packaging:

1. How Being On-The-Go Affects Packaging

Have you heard about Tide’s three-pack of liquid detergent customers can take while traveling?

They offer it. And customers it.

And yes, they do their laundry where washers and dryers aren’t available. So it does make sense.

Does on-the-go packaging make sense for any of your products?

2. How E-Com Packaging Affects the Customer Experience

Jabil surveyed more than 200 manufacturing professionals responsible for packaging decisions at their companies.

Most believed that the condition of the package upon arrival had the greatest impact on customer experience.

But, they admitted other factors come into play too: ease of opening, amount of additional packaging content, cost-effective shipping, and ensuring instructions don’t get lost.

Clearly, packaging has a dramatic effect on customer experience.

How can you ensure your packaging leaves your customers with a positive one?

3. Only 54% of Brands Test for E-Com Packaging Problems

That same Jabil survey found that while 96% of brands think about packaging problems, only about half actually follow through and test.

Most customers believe damaged packages fall on the brand, even if the fault lies with the shipper.

So, that’s the reality you operate with.

And, it’s up to you to follow through, test your packaging, and ensure it results in a consistently positive customer experience.

4. Premium Packaging Makes You Look Good

Another, Dotcom Distribution, found that 60% of consumers say premium packaging makes a brand seem more affluent and expensive.

Go and search online for videos consumers shoot of themselves opening their package.

You won’t have any trouble finding such content.

The point?

Custom branded packaging makes a big difference in the perception of your product.

5. Customers Don’t Like Overpackaging Either

Yeesh. They’re tough! While customers don’t want under packaged items that arrive damaged, they don’t want over packaged items either.

So to succeed in e-com, you have to find out exactly what this means to your customers. Ask them to shoot a video of themselves opening your packaging, giving only their honest feedback.

Eventually, you’ll have the data you need to make better packaging decisions…and ones your customers want.

Increasing your customer loyalty just a few percentage points results in an exponential increase in profitability.

So, it’s well worth your time to analyze your e-com packaging and make any necessary changes.

How to Hire Top-Notch Warehouse Employees

“I’m going to get my master’s in warehouse logistics!”

…You’ve never heard any high school grad say that after being accepted to college!

683,000 people work in warehouses today. And there’s a growing gap between the number of jobs open and people willing to fill them.

So it makes sense that accidents and even fatalities will rise. And that’s precisely what’s been happening. BLS stats show 11 warehouse workers died as a result of injuries suffered on the job in 2015, 16 in 2016, 22 in 2017, and 26 in 2018.

How do you hire the best warehouse workers you can trust to put their full effort into their jobs so they, and your product, stay safe?

Use these three simple steps to your advantage:

1. Don’t Forget Referrals

Which warehouse employees do you have the strongest relationships with right now?

Do they have someone they know who would be an asset to your team?

Your own employees will have at least some candidates in their own personal networks who have skills your warehouse needs.

Some companies offer cash bonuses upon successful hire of the referral, or even a cash bonus if they only interview.

They’ll do the latter because it increases the chances hesitant employees will act and share names from their network.

2. Include Knock-Out Questions in an Online Questionnaire

Technology can’t make a good hire for you. But, “knock-out” questions can certainly help you eliminate candidates destined to be trouble.

“Knock-out” questions simply knock the candidate out of the running immediately. That way, you don’t have a great all-around interview, only to find out the candidate has a dealbreaker towards the end.

Examples could be:

  • Have you ever been convicted of a crime?
  • Have you ever been fired for being drunk or high on the job?
  • Do you have at least two years of experience?

You’ll have to find your own criteria. But every company has them. And you’ll improve the quality of your hire with them.

3. Pay Like Your Job Is Important

So let’s say everything about your company and the position looks great. The candidate can’t wait to start.

…But then they get just an average salary offer.

“Well, if your position is so important and wonderful, and you want only the best, why do you pay just an average rate?” They’ll think.

Top-shelf employees know their value. They know if you don’t pay them their market value, someone else will.

Aim to be in the top third of the salary range to attract the best warehouse workers.

Yeah. You can get the best. You simply need the right system in place to yield the best candidates.

And now you have easy-to-implement steps that show you just how.

Pollock Orora Coronavirus Update

March 16, 2020

Dear Valued Customer,

As Pollock Orora continues to place the highest concern on the health and safety of our coworkers and customers, we’d like to provide you with an update on the steps that our Pollock Orora Crisis Management Team has made regarding the COVID-19 health emergency. It is important to note that currently all of our sites remain open and fully operational to support your business needs.

To minimize potential exposure and maximize social distancing with our team, we have implemented several new safety practices. Wherever possible, we have separated our administrative team from our warehouse and driver personnel to minimize contact. We recently implemented technology to move non-business critical co-workers to work from home and have identified redundancy for key roles to ensure business continuity. We have discontinued all air travel indefinitely, moved in-person meetings to WebEx to avoid large gatherings, and have restricted site access to visitors. We will continue to evaluate and implement incremental ways to maximize the safety of our team.

With more than 65 locations across North America combined with state of the art technology, our powerful SAP system allows us to conduct the majority of business from anywhere in the world. We have reviewed and refreshed our business continuity plans to prepare for site interruptions and minimize impact. Our Supply Chain Team is working closely with our manufacturing partners to ensure continuous supply of products, monitor risks, and quickly escalate to our customers. At this time, our supply chain remains strong.

In this dynamic environment, the Pollock Orora Crisis Management Team will evaluate status on a daily basis and make decisions appropriate for that time. We will continue to provide updates on our website at ororapackagingsolutions.com under the “Resource” section in addition to sending out email communications. If you have any questions, please reach out to your Pollock Orora Sales Representative or email solutions@ororagroup.com.

Thank you for your continued business and partnership through this challenging time.


Bernie Salvatore
President & CEO, Orora Packaging Solutions

How to Easily Create Wow Moments for Your Customers

Can you remember the last time you had a “wow moment” customer service experience?

It wasn’t necessarily amazingly above and beyond. The company simply chose to do exactly the right thing for you at the moment.

You felt so special and appreciated.

How can you make that routine at your company? Sure, it might be routine with you. But remember, your competitors won’t do the same.

So you’ll stand out and win long-term customer loyalty. Here’s how to create “wow” customer service experiences consistently with ease:

1. Create Wow Moments for Your Employees

“What goes around comes around,” sure holds true in life, doesn’t it?

You can’t hire employees, treat them like numbers or objects, and then expect them to do amazing and wondrous things.

Wow your employees. And then watch them wow your customers.

For starters, take each one of your team members out to lunch quarterly.

When have you ever heard of anything like that happening at a workplace?

2. Don’t Treat Your Customer Like a Customer

“Customer service” is almost a dirty word at many companies. Nobody wants to spend their whole day doing that.

If that’s the sentiment at yours, or even if the thinking is anywhere near that direction, it’s time for a shake-up.

Work on creating a plan to identify specific ways your customer service team can treat your customers like friends and family. Transform them from numbers in a system to real, living people.

This could be as simple as finding ways to compliment customers on something unique you like about them.

Identify and fix a small problem for your customer…without asking for payment!

Small stuff like that goes a long way. Create an internal document of examples for your team to share and use.

3. Never Hold Still

Innovation is the key to staying alive and thriving in business. So why does innovation often seem to not happen with customer service?

You frequently hear the “policy won’t let me” line from some of your own favorite companies.

What’s the next step in providing customer service that your competitors refuse to touch because they’re too scared to change?

Can you consolidate responsibilities with your customer service team members so you don’t have to transfer customers nearly as much?

Could you make every 100th sale of your product 50% off?

Could you find a way to surprise your customer…like asking for their birthday and sending them a gift (but not telling them you will)?

If you take the time to create “wow” customer service moments daily, you’re well on your way to creating a lasting business.

How Biometric Screenings Help You Detect Symptomless Health Problems

Health problems vary in how they manifest from person to person. And often, that means they show practically no symptoms (and even none) at all.

Some even show no symptoms because that’s simply how they work.

So, your employees can silently be walking right into a heart attack without even knowing it.

Caring for your employees’ health drives morale and productivity up. And it also helps you keep your health insurance costs down.

Biometric screenings can check your employees’ blood and help you find three common, but serious, health conditions.

Here’s more on each:

1. Diabetes

This is when you have too much sugar in your blood. When that happens, your body can’t move insulin around your body like it should.

And that can lead to serious health problems like:

  • Heart attack
  • Stroke
  • Kidney problems
  • Vision problems
  • Numbness in your extremities

Around 25% of people with diabetes walk around with it and don’t even know it. You can get it at any age. However, adults over 45 are at the highest risk.

Your risk increases substantially if you live a sedentary lifestyle, are overweight, and have a family history of diabetes.

You can live with diabetes. However, once you have it, you’ve got it for the rest of your life (unlike the other health problems discussed later).

So, why not save the day and protect your employees from this serious and painful disease?

2. High Cholesterol

With the availability of fast food, it’s easy to get high cholesterol. Cholesterol is kind of like fat, and it slowly builds up in your arteries over time if not kept in check.

High cholesterol can cause:

  • Heart attacks
  • Diabetes
  • High blood pressure (another risk factor for heart disease)

Fortunately, biometric screenings can easily detect high cholesterol. And you can treat it with diet and exercise. You may possibly need medication to help too.

High cholesterol itself has no symptoms. So, the only way your employees learn about it is via biometric screenings.

3. High Blood Pressure

This condition affects around ⅓ of all American adults. Truthfully, no one knows all the exact causes of high blood pressure.

However, known ones include an unhealthy diet, smoking, lack of exercise, high stress, genetics, and older age.

High blood pressure can cause:

  • Aneurysms (enlarged arteries that can burst)
  • Heart attack
  • Stroke
  • Dementia
  • Mild cognitive impairment (according to Mayo Clinic)
  • Nerve damage
  • Kidney failure
  • Impotence
  • Decreased libido
  • Loss of sleep

High blood pressure led to 1,300 deaths per day (472,000 total) in the United States in 2017, according to the CDC.

Your employees can’t be productive if they’re six feet under!

Focusing on wellness and living healthier only improves quality of life and productivity for your employees.

So, why not have them get annual screenings for these common health problems that lead to serious issues down the road?

3 Myths and Misunderstandings about Flu Prevention

As news about the spread of coronavirus worsens, you may feel the temptation to panic a little about the spread of the flu in general.

While viral outbreaks can be scary, it’s still highly unlikely coronavirus will ever affect you personally.

But, you’re still susceptible to the flu as we know it here in America. And you might be more susceptible than you realize.

That could be because you have misinformation about the flu and how it works. So, take a look at some of these common myths and misunderstandings about the flu and how it really works:

1. Does Your Flu Protection Wear Out If You Get Vaccinated Too Early in the Year?

Some doctors get their flu vaccines as early as August. If that’s the case, does that mean that if you get the flu vaccination early in the season, that you have a higher vulnerability towards the end it because it wears out?

No. That’s a myth.

Flu vaccinations last a year. So you have nothing to worry if you or your employees get vaccinated early in the season.

2. Can You Catch the Flu from a Flu Shot?

You get part of the flu virus when you get a flu shot. So, it makes sense to think that you have a chance of catching the flu when you get a flu shot.

But is that really the case?

No. You cannot get the flu from a flu shot. The reason many people believe you can get the flu from the flu shot is that most people tend to get the flu vaccine during flu season, usually in October or November.

They then catch the flu from someone carrying the virus who may not necessarily be infected.

So, it only appears you catch the flu from the flu shot. But the reality is that you catch it from someone or somewhere else.

3. Does Work Stress Increase Your Chances of Getting the Flu?

It sure seems like stress increases your susceptibility to just about everything negative about your health, doesn’t it?

You’ve seen a couple myths dispelled already. So what’s the reality about stress’s relationship with causing the flu?

It’s actually undetermined at this point. So, it might or might not be.

At the same time, stress clearly isn’t helpful for your health in general. So, you’re wise to limit it at your workplace as much as possible.

Were you surprised by any of those?

And how can you improve health at your workplace with your new understanding of the flu and how it really works?

How to Motivate Your Warehouse Workers to Put Safety First

When you talk about warehouse safety and its importance, do your employees really hear,”Oh. The company really just wants to save itself money. They don’t care about us.”

While it’s true your company does save money because of fewer worker injuries, it’s important to understand that ultimately, people act according to what they judge is in their best interest.

While you can’t control what your employees do or don’t do, you can create the right workplace conditions that motivate them to put safety first.

And here’s how you might do that:

1. Use Positive Mechanisms to Reinforce Desirable Behavior

Psychological studies have proven time and again that positive reinforcement (versus a punishment) shapes behavior far more effectively.

It’s a commonly accepted fact. There’s no dispute about it.

Just read this post at Psychology Today to learn more about it.

Practically, this means you’re better off giving your employees additional time off for safety goals achieved versus punishing them for making mistakes.

For the best results, discuss the areas of safety where you want to see improvement with your employees, and ask them what kind of reward would motivate them most.

When you include them in this process, that gets you much more buy-in and better results.

2. However You Address Safety, Be Consistent

People will do whatever is consistently presented to them. It’s one of the fundamentals of advertising.

And people will even do and believe things which are not good for them at all if those things are presented and reinforced consistently.

Remember how socially acceptable smoking used to be?

It’s just the way the human mind works.

So whatever you do, be consistent. Don’t hold a single meeting and then never discuss the issue again.

Hold a meeting. Then hold one again to reinforce the issue. Put signs around your building. Include the same messaging in a weekly email.

Keep the same message everywhere, and it will sink in and make a difference with your warehouse’s safety.

3. Quickly Address Employees Who Just Don’t Care

You can’t control what your employees do. That also means you can’t make them care about safety.

So if you’ve worked hard at the first two points to create a warehouse environment ripe for safety improvement, but you still have some employees who won’t go along, quickly address the issue.

Create your paper trail and make it clear you’re getting ready to fire them. Sometimes, employees who refuse to care need sufficient pain and distress to motivate them.

And if they don’t change their behavior, well then you can replace them with someone who values safety!

Again, this is your option of last resort. Begin with positive reinforcement and consistent messaging first.

It takes time to create a far safer warehouse than before. But if you dedicate the time and effort and keep at it, you will see astounding results!

How to Beat Your Competition’s Customer Experience

One of the leading problems in customer service right now lies in demonstrating true business value achieved.

Many customer service departments simply act as feedback aggregators. However, customer service departments which achieve and clearly demonstrate positive ROI act as valuable assets which help their company win in America’s competitive economy.

Even though the economy’s rocking right now, you know it will slow down sometime in the future. That’s just how it works.

And when that happens, senior leaders cut areas of the business which can’t demonstrate clear ROI.

You don’t want to be one of the first cuts at your company.

So here’s how you can drive your customer experience through the roof and drive clearly demonstrable value to your company:

1. What to Focus On

Confirmit, which compiles sophisticated research on customer service (and many other areas of business), recently completed a study on customer service.

They found three key drivers of customer experience success.

The first, “raising one rallying cry,” centers on using technology to gather feedback from customers and spreading that across your organization in a unified fashion so true change can happen.

The second, “focusing on better decisions,” means empowering team members across your entire organization to make more helpful decisions and to take true ownership of them.

The third, “prove your worth,” focuses on mapping your implemented decisions directly to tangible business value generated.

For further info, download the Confirmit report free here.

2. Walk Your Talk

No company actively promotes lousy customer service. Every company’s senior leadership talks directly about “exceptional customer service.”

But, the problem says Howard Lax, Principal Director of Customer Experience Consulting at Confirmit, is that senior execs,“still [do] too little walking.”

So, poor customer service experiences simply result from failing to follow through.

If you’re going to improve customer experience, you must have a tangible plan of action for implementing it.

And everyone, even your senior execs, must be accountable to someone for following through and making change happen.

3. How to Show Customer Experience ROI

This isn’t as hard as you might think. You don’t need to show net promoter score leads to a certain increase in overall business revenue. That actually is fairly indirect and hard to show.

This is actually quite simple to do. Instead, show the changes you made, the increase in the number of loyal customers, and the amount of revenue each new loyal customer generates.

You could also show the revenue impact from cross-selling and upselling customers. Take your number of customers, find the average number of products they order before and after customer service changes are implemented, and then report the average revenue each generates.

Yes. You can totally crush your competition’s customer experience. Because, more than likely, they’re making the mistakes outlined in this post.

Now that you know what to focus on, you can knock customer service (and your competition) out of the park!

How to Create a Heart-Healthy Workplace

You may already know that heart disease is the number one killer of men and women in the United States.

According to the Centers for Disease Control and Prevention Foundation, heart disease and stroke cost employers around $1 billion per day.

And unfortunately, heart disease is preventable in most cases with relatively simple lifestyle changes.

So that’s why it makes sense for your workplace to support heart health for all your employees.

Here are some things you can do to encourage your employees to live a heart-healthy lifestyle:

1. Make Healthy Eating Interesting

Always ask your employees for ideas that would make healthy eating exciting and engaging for them. Everyone has different ideas as to what this looks like.

One specific suggestion would be hiring a corporate dietician to come into your workplace and work with your employees to create healthy eating programs.

Have employees bring their favorite healthy snacks to work. You could have them do it all one one day, or ask people to volunteer to do it on a specific day individually.

You could also host a catered lunch once monthly. And you might also ask vending machine suppliers to add healthy snack options.

2. Build Exercise into Your Daily Work Routine

The American Heart Association recommends 150 minutes of weekly aerobic exercise at a moderate intensity level.

Offering standing work desks can be a simple way to encourage more movement at your workplace.

You can also plan meet-ups at your local gym before, during, or after work. And you can offer to reimburse your employees for gym memberships to make this easy.

3. Encourage Regular Health Check-Ups

It’s really easy for your employees to put off health screenings…until something goes majorly wrong.

It’s best for your employees’ health, and your own bottom line, that they don’t even get to that point.

So, to make it super-simple for your employees, have on-site biometric screenings done at your workplace.

You can also bring in a nurse to educate your employees about the importance of regular health screenings (the types of problems this catches and associated medical costs this prevents).

4. Spread Awareness

Do your employees know heart disease is the leading killer of both men and women in the United States?

Do they know it’s one of the most expensive conditions American workplaces face?

Have your employees wear red to signify heart disease. Have them participate in charity walks or other events.

Keep health professionals coming in and talking about the risks and consequences of heart disease.

Whatever you do – be consistent. Your employees pay attention to what they hear about most.

Do these things and you’ll have healthier, happier, and more productive employees…along with lower medical costs and fewer missed days from work!

4 Shining Examples of Winter Wellness Programs that Work

80-90% of what you try at your business doesn’t work. But the 10-20% that does makes up for the things that don’t many times over.

That’s just how business…well…works!

But rather than re-inventing everything with your winter wellness program from scratch, learn from these examples that do work at other companies:

1. On-site fitness centers

Okay…we get it…you may or may not be able to afford the 72,000 square foot on-site fitness center Oklahoma City-based Chesapeake Energy has.

But you could easily offer to pay for health club memberships for your employees.

The center offers a pool, rock climbing wall, and here’s the real key: access to personal trainers.

Chesapeake Energy also gives employees cash incentives for employee participation, as well as for meeting their own goals they set.

If you can’t afford millions for your own fitness center, how can you make it easy for your employees to stay in physical shape and support that with tangible mechanisms?

2. On-site massage therapy

Google’s consistently ranked as one of the best places to work in the entire world. Just one of the many wellness strategies they employ is on-site massage therapy in their offices.

Think about how much stress your team members endure throughout the year. Every little bit wears you down, taking away productive energy and souring your mood more.

So, up your employees’ energy with a relaxing massage. And watch your productivity, absenteeism rate, and profitability soar!

3. On-site yoga classes

Yoga is another effective stress-buster. Many companies use their conference rooms to conduct yoga classes.

Vancouver-based Mobify has a bit of an edge on other companies: employees do yoga on the company’s rooftop, which offers stunning views of the nearby Pacific Ocean and mountains.

You may or may not be able to offer great views. But you can certainly make yoga and meditation available to your employees.

4. Offer 90-minute wellness lunch breaks

Yes. You read that right: 90 minutes for lunch!

IP communications company Bandwidth, a $1.62 billion company, offers its employees 90-minute “Fitness Lunches” to do with as they wish.

They can head home for a healthy and relaxing lunch, or go to the gym and play their favorite sport.

Google offers catered lunches and snacks to their team members.

You have a lot of flexibility. Make sure to let your employees help design how this extended lunch break works!

Yeah. You have a lot of options when it comes to employee wellness. So make sure you work closely with your employees to design one that they’ll participate in at high rates.

3 Customer Service Quotes Your Customers Never Want to Hear

“Customer service,” for many customers, invokes feelings of fear, anger, and frustration.

Not all companies, but many, place genuinely helpful customer service at the bottom of their priority list.

And customers routinely have dreadful experiences with some of the most common consumer services: ISPs, cable/satellite providers, and airline travel, among many others.

So, rather than frustrating and irking your customer’s resentment, protect the number one thing you’ve got: your reputation.

Warren Buffet once said,”It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.”

So, what can you do differently with customer service so that it increases your reputation, rather than harming it?

Learn from these examples of what customers never want to hear from you:

1. “Company policy doesn’t allow me to do that.”

You must have a customer service policy. You can’t get around that. Unfortunately, you can’t give every customer who has something go wrong double their money back.

The economics just don’t work that way.

But, you do want to make sure your customers hear the policy line as infrequently as possible.

Empower your customer service team with highly flexibility to do the right thing for the customer.

Policy should be their absolutely last resort.

2. “Sure. Let me get you to the right person for that.”

Blast! Another transfer!

Just like the point on policy, sometimes you can’t get away from transferring your customers.

You have to do it.

But again like the last point, make sure you do it as little as possible.

Build out a map of all the problems your customers have and who solves them.

Give your customer service team additional training so they transfer customers as little as possible.

3. [Sound of your hold music playing]

Nobody wants to be on hold. But, you also can’t always predict call volumes.

Again, optimize your processes so that your customer spends as little time on hold as possible.

And if they do have to be on hold, which happens, make sure:

  • That they get updates every 30 seconds which tells them how long they can expect to stay on hold
  • They have the option to leave their name and phone number and have you call them back at a convenient time they can schedule

And, this often gets overlooked, but make sure your hold music is pleasant. Screeching, annoying music only antagonizes already irritated customers.

So yes, it requires a lot of work to optimize your customer service team’s performance.

But it’s worth it because how you handle customer service issues can grow your name (and sales) far and wide when consistently done well.

KERA’s ‘CEO’ Features Lonnie Pollock of Pollock Orora

This February on KERA’s CEO with Lee Cullum

DALLAS/FORT WORTH – On the February episode of CEO, host Lee Cullum is joined by Lonnie Pollock of Pollock Orora, a full service provider of products for businesses, including custom packaging. In 2018, Pollock sold the 100-year-old, family-owned company to Australian-based Orora. He joins host Lee Cullum this month to talk in detail about that decision, as well as the company’s future plans for expansion.

KERA’s CEO features insightful discussions with successful North Texas business leaders from the corporate and not-for-profit sectors about what it takes to make a company successful in today’s global marketplace and changing economy. The February episode featuring Lonnie Pollock airs at 7:30 p.m. Friday, February 7, on KERA TV, with rebroadcasts at 10 a.m. Sunday, February 9 and 10 p.m. Monday, February 10. CEO also can be heard at 5 p.m. on Sunday, February 9, on KERA 90.1 FM. Following the initial on-air broadcast, the half-hour program will be available on www.kera.org/ceo. Previous CEO episodes are available on demand at www.kera.org/ceo.

CEO is sponsored by Texas Mutual Insurance Company and Sewell Automotive Companies. More information about Pollock Orora can be found at www.pollock.com.



Host Lee Cullum conducts insightful discussions with successful North Texas business leaders from the corporate and not-for-profit sectors about what it takes to make a company successful in today’s global marketplace and changing economy. CEO episodes are available on-demand at www.kera.org/ceo.


KERA is a not-for-profit public media organization reaching the fifth-largest population area in the United States through KERA-TV, KERA Create, KERA Kids 24/7, KERA 90.1 and the Triple-A music station KXT 91.7 FM. For over 50 years, North Texans have turned to KERA as a vibrant destination for community engagement and lifelong learning. KERA produces original multimedia content, carries the best in national and international public television and radio programs, and provides online resources at www.kera.org.


Lonnie Pollock III is a lifelong resident of Dallas and a third generation Texan. He has been President and CEO of Pollock for 25 years, and now serves as President of Pollock Orora since the 2018 merger. During his 45 years at Pollock, he has primarily focused on Sales and Customer Relationships, including calling on and managing one of Pollock’s largest customers for over 30 years. After attending the University of Texas in Austin, Lonnie joined the family business and spent his first five years at the Houston, Texas location. He moved back to Dallas in 1982 to assume new duties at Pollock. He is a proud parent to three kids, all of whom have children of their own. Lonnie enjoys traveling, hunting, fishing and spending time with his children and grandchildren at his ranch in East Texas.